Brand Archetype Quiz

Discover Your Brand’s Archetype

Every brand has a distinct personality, a core identity that shapes how it connects with its audience. But have you ever struggled to define exactly what makes your brand unique? There are 12 Brand Archetypes and they provide a powerful framework to help you articulate your brand’s essence, guiding everything from your messaging to your visuals.

By taking this quick and insightful quiz, you’ll uncover your brand’s dominant archetype and gain clarity on how to position yourself in a way that resonates deeply with your audience.‍‍